
Smirnoff use Set Sail fonts for Limited Edition Drinks
The world’s #1-selling vodka brand Smirnoff needed some big-impact typography for their new limited edition drinks, and looked no further than Set Sail Studios authentic hand-drawn fonts Beach Club and Hyperwave. The fonts fit the brief perfectly for these projects, with Beach Club bringing those… well, beach vibes for the ‘Miami Peach’ flavour and Hyperwave bringing the energy for the ‘Electric Guava’ edition. Looking forward to spotting these on the shelves!
Photos © Smirnoff
Take a look at Beach Club & Hyperwave in my Font Shop for your next design project;